PR company Berman & Co, amongst a host of corporate-funded low-life activities, brand "biotech activists" as "terrorists", smear organics, and denounce NGOs for receiving cash from "foundations"! Item 3 is an informative and entertaining "dialogue" with their leader.
1. PR WATCH ISSUE ON "SPINNING THE WEB"
2. PR ATTACK DOG BERMAN DISHES IT OUT, BUT CAN'T TAKE IT
3. Response to Rick Berman - informative and entertaining

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1. PR Watch issue on "spinning the web" now available online http://www.prwatch.org/prwissues/2002Q1/index.html

The First Quarter 2002 issue of PR Watch, which examines the ways that PR firms and activists are using the Internet, is now available online as a free download. Stories in this issue include "Spinning the Web," which shows how PR firms view the web as a two-way street, using it themselves to flog their causes and market clients' products, while simultaneously PR pros are becoming increasingly alarmed at the growth of online activism. In "Digital Marketing: Old Hacks Learn New Tricks," we look at ways that PR pros and political campaigners are adapting old techniques for manipulating the masses by replacing traditional junk mail with cyber-spam and web-driven endorsements for hire.
More web links related to this story are available at:
http://www.prwatch.org/spin/May_2002.html#1021953600
[for how Monsanto's been spinning the web:
http://ngin.tripod.com/deceit_index.html]

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2. PR Attack dog Berman dishes it out, but can't take it

http://www.parentalfreedom.com/response2berman.htm
Tobacco PR lobbyist Rick Berman runs a lucrative business smearing public interest groups through his industry-funded fronts such as ConsumerFreedom.com and Activistcash.com. Berman can dish it out, but apparently he can't take it, nor stand the truth. He is threatening to sue food safety activist Jeff Nelson of VegSource for revealing that Berman lines his own pockets from his "non-profit" enterprises. According to Nelson, "Berman claims he wants to 'expose' funding sources of non-profit activist organizations. But his enthusiasm for drawing aside the veil seems to wane when the focus is turned on him. ... Berman was recently exposed for funneling millions of corporate dollars donated to non-profit organizations he runs right into his own bank accounts." Rather than back down, Nelson's group VegSource is turning up the heat on Berman's scam.
SOURCE: VegSource Interactive News Release, May 20, 2002
More web links related to this story are available at:
http://www.prwatch.org/spin/May_2002.html#1021867201

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3. The article, "Response from VegSource to Rick Berman"...

...appears on the web at: http://www.parentalfreedom.com/response2berman.htm