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M&M Peanut Butter Candies

Second victory for US citizens and campaigners in one week

In a second great victory for US citizens and labelling campaigners in one week, Mars, Inc. has announced it will clearly label GMO ingredients on its product packages.

Mars’s announcement follows just days behind General Mills’s statement that it will label GMO ingredients. Almost certainly, more companies will follow.

Mars said in a statement:

“In 2014, the state of Vermont passed a mandatory genetically modified (GM) ingredient labeling law that requires most human food products containing GM ingredients to include on-pack labeling as of July 2016. To comply with that law, Mars is introducing clear, on-pack labeling on our products that contain GM ingredients nationwide.”

Mars added that it was “committed to being transparent with our consumers”.

Back in January this year, Campbell's, the soup company, also promised to label GMO ingredients.